For better revenue and customer experience Aviation Data Intelligence is critical

Regular changes and shifting prospects have warranted the organising of aviation data by airlines to turn their decision-making impactful. Airlines happen to be based on volume and minor variations in passenger, functional or maintenance data can catalyse into severe effects. These can trigger a lot of challenges in data integration and access.

Airline industry, particularly the commercial aviation sector, is trying to enhance operations and treat their customers very well.

Airline data can be merged and evaluated to build good forecasting models to gauge the effects of several parameters, such as introducing new routes and adjusting fares. Big data analytics aids in automating airline data and activity reports such as estimates for performance management and revenue earned for certain routes or sectors. Artificial Intelligence (AI) is a vital instrument in enhancing customer experiences with automation, full exploitation of employee workflow and self-help solutions.

AIRLINES UTILIZING BIG DATA AND ARTIFICIAL INTELLIGENCE

Well-known airlines, airports and travel tech innovators are leveraging big data to offer smooth customer experience. United Airlines has a system that evaluates 150 variables in a customer’s profile comprising their last purchases to give tailor-made offerings. British low-cost carrier EasyJet is fully exploiting AI to ascertain seat pricing quickly, based on the demand. Delta Airlines has built a unique application for baggage monitoring predictive aircraft maintenance.

FLEXIBLE PRICING FOR VALUE-ADDED COMMODITIES

Willingness to Pay (WTP) indicates when a customer will pay a maximum price for a service or product. Majority of passengers would pay an increased fare price for tickets on the day prior to departure (DBD). The theory of WTIP is tied to dynamic pricing – the trend of pricing a value-added data product on the basis of the customer’s WTP.

CRITICALLY INTERRELATED DATASETS

Data Management and Interface Management are important elements requiring assistance and interaction with each other. The interface offers data from legacy systems to which business norms can be utilized to curate and verify data products for analytical usage.

Data analytics aids the industry to learn customers’ preferences and other functional aspects. Evaluation of ticket booking permits to woo customers with individualized offers while optimizing price instantly by using predictive analysis techniques.

DATA ARCHITECTURE AND STORAGE SOLUTIONS

Relational storage:

This utilizes structured query language (SQL) and honed for non-hierarchical data that does not depend on the huge collections of binary objects. Relational design is not meant for quickly evolving data sources as a result the effort needed to refine the scheme.

Graph Storage

It’s a specialized kind of storage for reading and writing graph forms quickly. It's assistance for indexing and retrieval of documents is very inferior.

Document storage

This regularly utilized noSQL data store maintains records as secret documents. It is more flexible than relational store as it is possible to store document collections but it does not assist the transactional system well.

Hybrid storage

The data storage framework merges the features of one or more of other data store types and expands well. But, hybrid stores cannot increase performance in any given category.

Key-value storage

The data type assists the local storage of documents, records, and large binary objects. It is meant to utilize extremely large datasets but does not have several rudimentary functions and ACID compliance that are essential in the document and relational stores.

Geospatial storage

The data storage architecture permits airlines to use geospatial features in document and relational stores. It amalgamates features to substitute master content stores and cuts down chief costs of deployment and data maintenance by abolishing duplication of efforts.

Also, airlines can use Microsoft’s SQL Server Reporting Services or SSRS to prepare and offer a lot of interactive and printed reports. SSRS offers an interface into Microsoft Visual Studio for SQL administrators and developers to link with the SQL database and use SSRS reports in several ways. SSRS flexibly offers the apt information to the right user.

SQL SERVER DATA TOOLS FOR BUSINESS INTELLIGENCE (SSDT)

SQL Server Data Tools for Business Intelligence (SSDT) cuts down the report definition language component or RDL in a graphical user interface. This ensures that in place of writing code, the developer can drag-and-drop graphic icons into an SSRS report format. RDL (Report Definition Language) reports can be seen with the assistance of Microsoft SQL Server or ASP.NET ReportViewer web control.

NURTURING THE AIRSPACE USAGE

As the airport traffic goes up daily, big data evaluation facilitates airlines to nurture airspace use and build a potent revenue handling model. Sentiment analysis and travel journey analysis can be utilized to keep the customers informed instantly, endorsing attractive offers on the basis of their preferences. Big data analytics offers certain key advantages to the airlines, such as frugal functional costs, market-leading competitiveness, stakeholder value and heightened shareholder value.

OUR MOTTO

We have worked on airline projects in which the client’s datasets were lying in legacy systems with old architecture that limited access. As a result, the client faced several issues regarding insights of their passengers’ information. Our developers took a lot of efforts on this need of the client to make the data safe, easily seen, simple and articulate. Our developers changed, synchronized and provisioned the data in a way that facilitated increasing value for the client.

PROVIDING A DISTINCT EDGE FOR YOUR AVIATION BUSINESS

As your business planning revolves around passengers' likes, dislikes and schedules, you should have access to integrated airline data that is precise and easily available. There are several arenas in the airline industry that can be exploited by big data and AI solutions to know their customers inside out, and also anticipate the requests that would crop up. Allow us to serve you so as to boost value for your aviation business with our ability to curate, and smoothly integrate data by our software development skills .